On Tuesday, Beeline Holdings BLNE announced that CEO and Co-Founder Nick Liuzza invested an additional $900,000 in its Series G convertible equity round at $5.10 per share – a 205% premium to the company's closing price of $1.67 on March 24.

As part of the deal, Mr. Liuzza received warrants exercisable at $6.50, which he donated to St. Jude Children's Research Hospital, underscoring both his philanthropic commitment and belief in the long-term value of Beeline's business, the company said.    

The investment follows Mr. Liuzza's recent open market purchases of 43,150 shares, totaling $109,784, during the week of March 17. Since December 2024, he has invested $4,045,802 in the Series G round, excluding prior contributions.

Also Read: FinTech Mortgage Lender Beeline's Stock Surges On AI Sales Agent Launch

"Beeline is focused on driving revenue growth through mortgage origination and monetizing our proprietary lending technology," said Nick Liuzza. "We are committed to building long-term value and bringing innovation to an industry in need of modernization."

Beeline believes its technology-driven strategy will continue to set it apart amid a challenging mortgage market.

In February, Beeline Holdings closed a $5 million private placement, with CEO Nick Liuzza contributing $2.9 million. The funds will support AI-driven mortgage growth, debt reduction, and expansion of Beeline's SaaS subsidiary, Beeline Labs.

Price Action: BLNE shares closed 15.23% lower at $1.67 on Monday.

Read Next:

• Beeline Launches AI Agent Bob 2.0 For Higher Leads And 24/7 Automation

Photo by PopTika on Shutterstock