Volkswagen is set to electrify India’s roads with the launch of its first electric vehicle (EV), the ID.4, by the end of 2024. This move marks the German automaker’s entry into India’s EV market, with the ID.4 arriving as a completely built-up (CBU) model in one configuration.

What to know: Promising a range of up to 480 km on a single charge, the ID.4 is part of Volkswagen’s global push towards mass electrification, aligning with their commitment to the Paris Climate Agreement 2030.

The company aims to outpace the Indian passenger vehicle market’s expected growth of 5-7% this year by targeting a 10-15% increase in its sales.

Michael Mayer, executive director of sales at Volkswagen Passenger Cars, highlighted the ID.4’s launch as a key step in Volkswagen’s electrification journey in India. Alongside electric models, Volkswagen continues to offer internal combustion engine vehicles like the Virtus, Taigun, and Tiguan in India.

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Ashish Gupta, brand director at Volkswagen Passenger Cars India, shared that the company saw an 8% sales growth in 2023, with plans to boost sales by 10-15% in 2024. Expanding its presence, Volkswagen aims to reach 170 cities with over 230 sales points and 150 service centres by next year.

The government has introduced incentives for foreign EV manufacturers, including tax relief and reduced import taxes on select EVs, aiming to encourage local manufacturing and attract global investment in the EV sector.

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