Zomato Apologises For 'Irresponsible' And 'Unnecessary' Tweet After Internet Backlash

In a recent attempt at humour, Zomato found itself in a slightly sticky situation. The food delivery giant, known for its quirky social media presence, took a playful jab at the addictive nature of banana chips.

What Happened? On X (previously known as Twitter), Zomato shared a snapshot of a banana chips packet next to a computer screen exclaiming, “HELPPP!!!”

The caption? “Hello @gurgaonpolice someone brought drugs to office.”

However, not everyone found the jest in good taste. X user Ravi Handa was quick to call out Zomato, labelling the post as “irresponsible behaviour from a listed company.” He pointed out the imprudence of tagging official police handles for mere social media engagement, emphasizing the potential wastage of resources.

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Zomato, in a swift response, acknowledged the oversight. “Hi Ravi, you're right. Reading it from another lens, we realized it's an irresponsible and unnecessary tweet,” they admitted. The company promptly took down the post and extended an apology.

In the digital age, where every tweet can be a potential minefield, Zomato’s episode serves as a reminder: humor is subjective, and it’s always wise to tread with caution.

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Posted In: Social MediaGeneralZomato