Reddit has made its official entry into the Indian market by registering two entities in the country, marking a milestone in its global expansion strategy.

What Happened: Reddit’s decision is aimed at bolstering its local presence and adhering to Indian laws that necessitate social media platforms to set up a physical office in the country, according to a report by Financial Express.

The San Francisco-based tech behemoth has registered two entities in Mumbai: Reddit Community Network India and Reddit Technologies India, both in July.

Sources told Financial Express that major social media intermediaries, such as Reddit, are required to maintain a physical contact address in India. Although the law doesn’t explicitly require these entities to have a registered office in India, they are compelled to appoint resident compliance and grievance officers, making it practical to establish a formal presence in the country.

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This development is a significant step for Reddit, which went public earlier this year. The platform, established in 2005, enables users to post content, share links, and participate in discussions on a variety of topics, grouped into communities known as “subreddits”.

Reddit reported an average of 7.31 crore daily active users and 26.75 crore weekly active users for the three months ended December 2023. The company highlighted that around 50% of Redditors who visited the platform during this period were from outside the US, and over 90% of all Reddit posts were made in English.

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