Indian cricket team captain, Rohit Sharma, has ventured into the fintech space with a strategic investment in LEO1, an edu-fintech firm, marking Sharma’s first-ever investment in the fintech sector.

What Happened: Rohit Sharma’s investment in LEO1, formerly known as Financepeer, was announced on Wednesday. LEO1 aims to address persistent cash flow challenges in educational institutions and provide innovative solutions for students across India.

Over the past three years, LEO1 has raised $35 million (around ₹291 crore) across two investment rounds.

LEO1 has also secured funding from QED Investors, Aavishkaar Capital, Ardent Investors LLC and 9 Unicorn, among others.

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On his association with LEO1, Rohit Sharma said, “I am thrilled to support LEO1 in its mission to revolutionize learning and make quality education accessible to everyone.”

Rohit Gajbhiye, CEO and founder of LEO1, said that Sharma’s endorsement has invigorated their teams to deliver superior work. He further stated, “With his support as our brand ambassador and now as a valued investor, I am confident that we will become even more efficient and motivated.”

LEO1’s recently launched ‘Financial SAAS’ product offers a comprehensive solution for financial transactions within the education sector, including a LEO1 payment card that functions as both a Smart card and a LEO1 Smart ID card within campus premises.

LEO1 has partnered with more than 31 major institutions nationwide to offer its platform, catering to half a million students across the country. Sharma’s investment in LEO1 not only boosts the company’s financial strength but also adds significant value to its brand image, given his popularity and influence in India.

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