Traders using the ICICI Direct platform faced an unexpected disruption on Friday morning as they were unable to log in as the platform was undergoing maintenance.

What Happened: Initially, the screen displayed a message stating that the app and website would be operational again by 9:30 a.m. This time was later pushed to 9:45 a.m. and then to 10 a.m.

As of the end of the financial year 2024, ICICI Direct had 1.8 million active clients on its platform.

Frustrated users took to the social media platform X to voice their complaints about the outage occurring during a trading day rather than over the weekend.

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Some users found humourous ways to voice the inconvenience they faced, with a few questioning what backup measures were in place for glitches like this that could cause major disruption to trading and cost traders.

One user even called for markets regulator Securities and Exchange Board of India (SEBI) to look into the outage and the inconvenience it is causing to investors.

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