A finance professional recently took to social media to lash out against instant delivery service Blinkit for what he considered to be exorbitant pricing for a mundane task.

What Happened: Aditya Kondawar, partner at asset management firm Complete Circle, recently voiced concerns over the pricing of printout services by e-commerce platform Blinkit.

Kondawar took to social media platform X on Friday, to compare the charges of Blinkit’s printout service with that of local shops. He claimed that while Blinkit charges around ₹1,240 for 250 pages (colour printouts being almost ₹2,500), the same task can be accomplished at a neighbourhood print shop for ₹180-₹220.

He alleged that even considering a delivery or convenience charge of ₹50-₹100, Blinkit’s cost was almost four times higher.

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Kondawar’s post received a mixed response, with many agreeing that he had been overcharged for a basic, everyday service. However, others said the charges were fair and questioned some of the assumptions he was making, including the low cost of printing that he was quoting.

One X user pointed out that although prices may vary near universities, courts or large office spaces, the rates are generally fair. He further suggested that these shops might offer discounts based on volume.

He went on to state, “Rates are ok. Plus this is a service. Take it or leave it.” Raj also highlighted the importance of convenience, saying, “But I think from the pricing point of view & considering convenience, this ain't expensive.”

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