Holi Celebrations Paint Blinkit, Zepto, Swiggy Instamart in Record Sales
Quick-commerce platforms like Zomato's Blinkit, Zepto, and Swiggy Instamart experienced record sales this Holi, driven by a surge in orders for festival essentials.
Sales included traditional Holi items and unexpected demand spikes in white T-shirts and coconut oil.
Swiggy Instamart aimed for over 7 lakh orders in a day, setting a new record, while Zepto targeted 6 lakh orders, surpassing average daily orders significantly.
Platform leaders shared their excitement and achievements on social media, with notable increases in specific item sales such as flowers and white T-shirts.
Swipe up to know more about all the new records set during the Holi weekend